What’s in a name? Telecom industry’s leading brands in 2022

Since 2010, Brand Finance has been compiling an annual report on the most valuable and strongest telecoms brands. The company has assessed 5,000 of the world’s biggest telecom brands, including the leading 150 in their dedicated report, the Brand Finance Telecoms 150 2022.
Brand value is understood as the net economic benefit that a brand owner would achieve by licensing the brand in the open market. Brand strength is the efficacy of a brand’s performance on intangible measures relative to its competitors.
Let’s take a look at some of the most notable results…

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