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Mobile network provider giffgaff, which is owned by Telefónica and uses O2’s associated virtual operator (MVNO) platform, has today officially taken their home broadband products – powered by nexfibre and Virgin Media’s full fibre networks – out of trial and made them available as commercial products for consumers to order.
Just to recap. The trial of this service was first unveiled in mid-April 2025 (here), which meant that giffgaff would become the first retail provider after Virgin Media to fully harness nexfibre’s new wholesale FTTP network – currently available to over 2.3 million UK premises. Admittedly, this wasn’t all that surprising, not least because Telefónica is also one of the co-parents behind Virgin Media and nexfibre.
In terms of the final launch packages and prices, giffgaff are offering three unlimited plans on a monthly rolling (30-day) term, which are naturally much more expensive than their trial prices. The 200Mbps (symmetric) service costs £34 per month, while 500Mbps is £36 and their top 900Mbps tier is £39. But those prices are still pretty good for a monthly term.
Customers in nexfibre areas who sign-up to this service can expect to receive an Amazon eero 6+ router (inc. giffgaff branded User Interface) and engineers will also install an Optical Network Terminal (ONT) from Arcadyan Technology (PB6802B-LG) inside your home.
However, at the time of writing, we struggled to get any positive results from their new broadband availability checker for nexfibre addresses, which instead returned this: “We’ve checked your address, and sadly, we can’t do your broadband just yet..” But this is probably just a launch bug, although it does mean that we can’t yet confirm whether the service installation is free or at cost.
Rajiv Datta, CEO of nexfibre, said:
“We’re delighted to see giffgaff’s broadband rolling out across our network. Our investment in an all XGS-PON network provides symmetrical high bandwidth connectivity, and also offers the agility to support the member co-created products that differentiate giffgaff in the marketplace.”
ISPreview also spotted that giffgaff have updated some of their support pages for the launch (here), which reveals a couple of interesting details. Firstly, the provider states that they’re still intending to make their packages available via Virgin Media’s fixed broadband network (“Later we’ll also leverage full fibre on Virgin Media O2’s network“), which suggests that at least some aspect of VMO2’s plan to open up their existing consumer broadband network to wholesale (c.16m premises) is still on the cards, despite recent events.
Secondly, giffgaff state that at present you can only take their home broadband and mobile services as “separate” products, but unsurprisingly they are planning to launch a bundle of the two in the future – not doubt with some extra incentives attached (price reductions etc.).
Breaking news.. more to follow..