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Customers of mobile network operator O2 (Virgin Media) have recently been notified that, from 11th August 2025, they will no longer be able to access the provider’s “Priority” service via the website. Priority exists to reward loyal subscribers with various special offers and discounts.
According to O2’s notice on the Priority web page: “From 11 August 2025, you won’t be able to access Priority through our website. Don’t miss out on exclusive rewards and experiences – download the Priority app today.” In short, O2 Priority is adopting an App-only access mould.
However, the Express notes that customers will still continue to be able to access O2 Priority pre-sale tickets on Ticketmaster following the change. Customers need to be logged into their O2 Priority account and will be redirected to the Ticketmaster website to complete their ticket purchase.