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Internet video streaming provider Disney+ (Walt Disney Company) has signed a new strategic agreement with British TV broadcaster ITV, which will enable both platforms to exchange TV and movie content between each other’s respective broadband streaming services (e.g. ITVX).
Starting from 16th July 2025, a curated, and regularly refreshed selection of popular TV shows and movies from Disney+ and ITVX will be available to viewers on both platforms “at no extra cost“. For example, Disney+ subscribers will gain access to the ‘Taste of ITVX‘ selection, which will initially offer shows like “Mr Bates vs The Post Office”, “Spy Among Friends”, “Love Island”, “Endeavour”, “Vera” and more.
At the same time, ITVX viewers will be introduced to a rotating rail of Disney+ shows and movies titled ‘A Taste of Disney+‘, which will initially include the first seasons of FX’s “The Bear”, “Andor” (side note – a truly excellent series!), “Only Murders in the Building”, “The Secret Lives of Mormon Wives”, “The Kardashians”, “Lilo and Stitch: The Series”, “Phineas and Ferb” and more.
The agreement builds on the existing relationship between Disney and ITV. ITV is the free-to-air home for Disney+’s “Renegade Nell”, and the forthcoming “Under the Bridge”, whilst ITV Studios is the producer behind Disney+ shows including “Rivals” (Happy Prince), “Suspect: The Shooting of Jean Charles de Menezes”, and the return of Britain’s original dating series “Blind Date” etc.